Global Infrastructure Fund is a global equity fund, investing primarily in the production of primary raw materials for basic industry companies will be raw materials into consumer products companies and provide services for these two companies the sole objective of the Fund is to achieve long-term capital appreciation. Fran focus on investment in his view of the world economy will build a “building blocks” of the company. He favored a response capabilities of large companies, these companies relative to the changing world economic environment, the capacity of independent growth.

Meet the requirements of his portfolio companies must have: a strong competitive edge, sustainable market share, a mature business model, strong balance sheet, good earnings growth potential and low valuation. French also attaches great importance to the traditional company, these companies can use technological change to improve the productivity of its existing business.

French foresaw a boom in emerging markets will generate strong demand for industrial products and consumer goods. “I think we are entering a time of tangible assets, in this decade and the next decade the demand for real assets will be sustained. We put forward the idea at the time was quite unique and avant-garde, but in recent years world situation, we say that things have happened. Today, the fund has almost one national best-performing funds. “he said.

Is the firm’s investment in emerging markets theme.

French talk about macroeconomics, but the growth of emerging markets subject to their own opinions. Center of gravity of world economic growth from the West to the East was his firm’s investment themes.

“The 30 million people join the global economy is on a daily basis. I think it will eventually become the great era of equity investment. As economies develop, these emerging markets, consumers will subtly change. They are increasingly toward the middle class consumer. Therefore, I am concerned as Coca-Cola, Colgate, and food companies and travel companies. “he said.

Based on this investment theme, & French investment company thought is quite clear. “These companies are usually the people that boring, but always underperformed the market multinationals. If you believe that economic growth in the transfer from West to East, you would think that there is a huge industry based on development potential.” He Unilever as examples. “It [Unilever] in India and China’s growth rate twice as fast than the normal corporate world, there is a great investment value.”

French are too many companies are still in the United States and Britain as the center, he avoided those who do not accept the new world order of equity. This attitude is especially common for retailers. “Retailers still have not accepted the fact that the Internet will destroy them. They must adapt to this model.”

On the theme of travel, french pointed out that only 4% of Chinese people who travel abroad too, look to the future, Fran choose to invest in, such as Airbus’s parent company EADS and Rolls-Royce. Fran chose him as the emerging markets that will upgrade the emergence of consumer companies. Such as around a theme, he chose sports apparel company, to invest in Reebok, Adidas and Russell Athletic, he believes a new generation of emerging markets, “aspiring to be the next Wayne Rooney.”

Fund 2008 is the most difficult year, this year they received the financial crisis. In a difficult environment, the french still believe the company’s central investment theme from the Western world economic growth, the trend shifted to the East. “Since the fund set up when we adhere to this idea. Many people in crisis because of fear of collapse and the emerging economies of China and India pulled out of the market, but we have a firm hold. I have been convinced that emerging markets have a basic industrial products on the De strong demand, I would like at least since 2000, a 20-year perspective with a good emerging market. ”

In between defensive and cyclical changes in the Fund shares in the past two and a half of the time good reason. & French in 2008, almost a year’s time are holding defensive stocks, beginning in 2009 has increased the share of cyclical stocks. He changed his position to be proud of commodity stocks. Commodity stocks in early 2009 brought tremendous added value. In the final analysis, & French on his investment company’s long-term beliefs, so he is confident that through the crisis and to ensure investor confidence in him.

M & G Global Basic Fund has a broad investment objectives, making french consider global equities. French global refining portfolio to 40-80 stocks, and he insisted on long-term holders of these portfolios. The fund’s three years in 2008, up 87.6% over the same period the FTSE World Index (FTSE World index) rose by only 47.3%.

In the UK, the average stock holding period of 90 days, now most fund managers and traders have become almost. But the company in a few weeks or months and there is no change, the company is the year they are reflected in changes.

For example, in 2002, everyone was worried about Rolls-Royce, P & O and Siemens in the next quarter earnings. But in fact, since then, the three companies every profits are up 400% -500%. I bought 29 euros per share price of Siemens shares, and now its price has more than 100 euros. If you have only three months of vision, you will never buy such shares. He said.

Strong team research methods.

& French that his team has the hedge fund industry’s best parts – creative and independent thinking. He believed, he has behind him set up a special team, and he is very proud to say that the team from 10 years ago to lead the O’clock on the Yi Zhi unchanged.

French and his team look for strong corporate assets, for example, its assets can be a mine, it can be a well-known brand. Companies must have a specific business model is easy to understand for french-depth analysis to its future profitability. Like most bottom-up investment fund managers, like french team that the company has a crucial role in site visits.

“This is not how much you participate in company meetings, but when you look at what companies do, which is very important. We know that when we participate in senior management meeting, but is sitting in a packing boxes. ”

French face of this meeting has an unorthodox approach. He had what he called “toilet technology.” “Excuse you go to the bathroom, and then walk around in the office, and staff conversations, in which the reality of the situation to identify the company.” He recalled his visit to a company in Vienna experience, where, and the Secretary of the comparison and a brief conversation The two-hour meeting, CEO harvest more.

Once the french and his team were the foundation of the company and qualitative research, based on several factors that can determine a simple investment intentions. “It’s like Swan Lake on tour in the case. People see it very elegant and is very easy, but forget the feet of underwater work in the wild.”

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Category: Business Management
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