LV Ambush by Hermes Suspected Violation

By | January 8, 2012 | Business Management

Financial Markets Authority, France announced last weekend, will Moet Hennessy Louis (LVMH) Group acquired 14.2% stake Hermes Group to conduct a survey to confirm whether the transactions comply with the rules of financial transactions.

Third quarter of 2010, LVMH Group sales increased significantly by 23.6%. Industry analysis shows that the economic recovery in Asia, especially China, driven by consumption growth, the global luxury goods market is expected to grow at a rate of 10%, and in 2011 return to pre-crisis levels.

LV as the second largest shareholder Hermes

As the world’s largest luxury goods group, LVMH Group, announced last week that it has acquired 14.2% stake in Hermes, coupled with the convertible derivative instruments held, the total holdings amounted to 17.1%, which become the love of horses Shi’s second-largest shareholder.

Maintenance of the French Association of Minority Shareholders in connection Xinaweier accused LVMH share Ruaimashi Group shares through intermediaries, to avoid use of the relevant provisions of the stock trading techniques; and LVMH insists, “strict compliance with the relevant provisions of the financial market transactions.”

Analysts pointed out that, LVMH “ambush” Hermes has long been a sign. The group began a few years ago holding operation. March Arnault, CEO LVMH has hinted in the next 6-8 months time, the acquisition of more companies, and media reports at the time of the LVMH list of potential acquisition targets, Hermes will be impressively. However, LVMH has never been open to the outside world its acquisition operations. Under French rules of the existing financial transactions, each involving a 5% stake in a listed company transactions must be started no later than the fourth day of negotiations, told the French financial markets Authority, disclose information to the market.

LVMH said, “according to the different environment and market conditions will continue to acquire Hermes shares when necessary.”

Hermes said in a statement, “Hermes shares accounted for nearly three-quarters of the family, the nature of the company’s partnership ensures long-term control is maintained Hermes, Hermes family, does not consider any large-scale stock transfer plan . ”

China the fastest growing luxury market

Of the financial turmoil swept the global luxury goods sales in 2009 fell 8%, more than 20 years for the industry the most tragic year.

Bain industry consulting firm recently released report is expected, sales of luxury goods in 2011 increased 3-5% over 173 to 176 billion euros, while sales in 2007 of 1,700 million euros.

The report shows that the current global trend is clearly well-known luxury brands in the eastward shift of the Asian market more and more attention to high-end brands. Among them, China is the fastest growing luxury market, luxury goods sales in 2010 China is expected to increase by 30%.

LVMH is expected in the fourth quarter, the group in the Chinese market watches and jewelry business will show a double-digit growth, and through its investment company intends to increase investment in China. LVMH South Asia, Southeast Asia and the Middle East’s head of cum from L Capital Asia Investment Company over a hundred Chinese companies out of nine companies selected this year will be one or two investments.

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