During the recession buying habits have Cialis changed in many ways. Sometimes these have been easy to predict; others less so. One of the most striking developments of the past couple of years, though, has been the tendency of people to attempt to gamble their way out of poverty. The result has been a dramatic upsurge in the number of people playing the National Lottery. But what does this say about the current state of the nation’s psychology?

When it began back in 1992, the National Lottery was a country wide obsession. Millions watched avidly as the first draw was made live on BBC 1 all in a desperate bid to see if they could catch those lucky winning numbers.

Jackpots were huge – higher brand viagra without prescription that twenty million for roll over draws – and when the prizes grew the fervor of the buying and viewing public grew accordingly. However it could not last.

Enthusiasm died down. As the National Lottery shrunk towards the back of the cultural landscape it ceased to be a weekly tradition and became instead a simple part of life – a bit like The Pools.

Of course Camelot, didn’t give up easily. They grew and expanded the scope of the competition in an ever more desperate bid to attract more numbers.

By now we have all sorts of draws: dream number, Lotto and of course Euromillions – the continent wide ultra draw which has put a bit of shine back into the competition.

However, all these efforts, inevitably perhaps, were in vain – or at least they were until the banking crisis in 2007. This changed not only the economic culture of the world, but also the mental outlook. Previously we had been on a never ending upward curve of prosperity. We didn’t need a Lotto to get rich.

Now, though, with the rug seemingly pulled out from under us many people are returning to the National Lottery in a bid to gamble their way out of difficulties. High profile stories such as the syndicate who scooped millions on the Euromillions jackpot keep us all playing in the faint hope that one day it may be our turn.

This might seem to be the epitome of desperation – shooting in the dark and defying all logic, but there is a point to all this madness. The aim is not necessarily to win the National Lottery – instead people are only after the hope. In a world in which bad news is followed by more bad news, that is crucial for everyone.

Author Bio: Dominic Donaldson is a freelance journalist. Find out more about National Brand Levitra Lottery and the services offered from Take That.

Category: Culture and Society
Keywords: National Lottery, Lotto, Euromillions, Dream Number