Why Are American Sweets So Popular in the UK?

In recent years the demand for American confectionery, drinks and food has become a lot more popular – there are a several reasons for this increased demand.

We are exposed to American culture through a variety of mediums including television, films, books and magazines. Although product placement is only a new concept in the UK, it has been around in America for years. Through product placement we are subconsciously introduced to American foods and confectionery, as well as other things such as the latest products in technology.

The UK is also one of the largest consumers of American sweets because there are are a large amount of Americans living and working here. These Americans will then introduce their favourite sweets to their colleagues who in turn will create more demand.

There are a number of successful online retailers selling American confectionery because the demand for it within the UK is so high, just conduct a simple search for “American sweets” or “American candy UK” and you’ll be introduced to the UK-based online retailers selling American goodies.

Popular American confectionery in the UK:

Twinkie

Twinkies were invest in the 1930s by James Alexander Dewar, a baker for the Continental Baking Company. Dewar’s spongy bites were originally filled with a banana cream but because of banana rations during World War II, the banana cream filling was changed to vanilla.

Baby Ruth

A candy bar made from peanuts, caramel and chocolate-flavoured nougat, invented by Chicago-based Curtiss Candy Company. Where the candy bar came from is a controversial subject and there were a lot of

Reese’s Peanut Butter Cups Miniatures

Theses are little pieces of candy with a peanut butter filling coated in chocolate, now owned by the popular American chocolate company Hershey.

Wonka Rainbow Nerds

There are a variety of Nerds available in the UK but the US has a far larger selection of flavours. The hard candy was launched in 1983 and is made using a panning method whereby a small sugar crystal is coated with sour sugary layers until the sweet is the right size.

The US is the leader in the confectionery market but thanks to selected online retailers here in the UK, we can delve into the vast US candy collection and buy our favourite American sweets.

Jolly Rancher’s Original Hard Candy

The Jolly Rancher Company was founded in 1949 and sold out ice-cream, chocolate and sweets. The hard fruit-flavoured candy comes in over twenty juicy flavours including cherry, orange, lemon and watermelon.

Pretzel Flipz

Pretzel Flipz were once available in the UK but now they are very hard to find and usually only available on American sweet selling websites. You can choose from milk chocolate pretzels, white chocolate fudge or peanut butter & chocolate covered pretzels.

Some American sweets were once freely available in the UK (as with the Pretzel Flipz) but for one reason or another were discontinued. If you are struggling to find your favourite American sweets, take a look online for the numerous UK online retailers selling American confectionery.

Ben Greenwood is writing on behalf of American Soda, importers of American sweets, including Twinkies, into the UK.

Ben Greenwood is writing on behalf of American Soda http://www.americansoda.co.uk), importers of American drinks, including Twizzlers, Jolly Ranchers and more, into the UK.

Author Bio: Ben Greenwood is writing on behalf of American Soda, importers of American sweets, including Twinkies, into the UK.

Category: Food and Drinks
Keywords: twinkies, pretzels, american sweets, jolly ranchers

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