If you are regular browser in the net or doing online business, then you could have noted the changes made by the google search engine. Yes, from September 8, 2010, google has introduced a new search method called “Google Instant” method. This change also has affected the ranking of many sites in the internet. So, every one of you should understand the inns and outs of this new change before tweaking or designing your site.

Especially, if you have just entered the online business you should definitely take a note of this google instant search. Do not hurry to appoint a search engine professional to design your site. First learn more about “Google Instant Search” method and ask your SEO professional to design your site according to the present algorithm. This tweaking process is not going to be simple and it may even take some weeks.

Once the “google instant search” news was seen in the internet, people started spreading rumors. But, the real news is that the sites are gaining more hits and more profit is most likely to disappear from the first page of the search engine results page. At the same time google instant search method may also benefit some online businesses that are not doing well all these days. So, the conclusion is that the website that is getting higher rank in search engine all these days is definitely shaken by the implementation of google instant search method.

Now, let us come to the point that what changes the google has made. It is believed that google now prefer to rank site based on the short tailed keywords and not long tailed keyphrases that were used earlier. So, if you are using long tailed keywords for your content, you need to tweak as it may affect your ranking. Some experts say that the website that uses short keywords will be given priority in search engines.

So, this change is most likely to spoil the business of the websites that is already using long tailed keyphrases. Search engine spiders never disclose its algorithm, but its change will come to know only when your website gets affected. So, the websites that are already using long keyword phrases should understand the google instant search method and tweak their site accordingly.

This new change will not only affect the business people, also the users will be affected due to this change. But, I am sure they will become familiar with the new changes in a few weeks or months. So, the companies should immediately look on this factor and start tweaking their site according to the “google instant search” method.

How to tackle the “google instant search” method?

Only search engine optimization can help you in this matter. The best way is to use short tailed keywords in all your landing pages. This drastically changes the fate of your site. If you do not have knowledge in managing these changes, you can take the help of an SEO service provider to tweak your site.

Remember, you should not take these changes lightly. A survey says that millions of people are purchasing products through internet every month. So, it is necessary to work according to the present search engine algorithm.

Author Bio: Mike Gates is a customer of HostGator. Hostgator is reliable web hosting provider. Read more about hostgator coupon at http://hostgatorcouponandreview.com/hostgator-coupon.html .

Category: Internet
Keywords: google, SEO, rank